Kim Kardashian faces online backlash after she introduces a new Skims maternity line

Kim Kardashian debuted a brand-new line of her widespread shapewear model Skims on Saturday that is aimed toward pregnant ladies.

But the new merchandise sparked controversy on social media as some customers criticized the message that pregnant ladies would possibly have to slim down.

The 39-year-old Keeping Up With The Kardashians star shared the information on Instagram with an array of pregnant ladies in several types and shades of her product.

Mixed reception: Kim Kardashian, 39, unveiled a new line of Skims maternity shapewear on Saturday, however some social media customers have been upset by the clothes

Coming quickly: Kim famous the maternity line can be out there on the Wednesday, September 16, and would are available in 9 completely different colours; pictured in November 2019 in Santa Monica

‘What you’ve been ready for: @SKIMS Maternity is coming quickly! Introducing Maternity Solutionwear™ that gives one of the best in consolation and assist to your altering physique throughout and after being pregnant,’ Kim captioned the advert.

The actuality star famous the maternity line can be out there on the Wednesday, September 16, and would are available in 9 completely different colours.

Her Skims Instagram account additionally featured some closeups of the being pregnant clothes, with fashions caressing their child bumps.

In addition to a one-piece set, the look additionally got here with separate bras and full-length leggings or shorts.

Some of the clothes marketed was practical, together with the Maternity Nursing Sculpting Bra with easy-to-open clasps to make it simpler to nurse.

Crucially, all the maternity bodysuits marketed ‘non-compressive cores,’ in order to not apply strain on the abdomen.

Closer look: Her Skims Instagram account additionally featured some closeups of the being pregnant clothes, with fashions caressing their child bumps.

Safety first: Crucially, all the maternity bodysuits marketed ‘non-compressive cores,’ in order to not apply strain on the abdomen

In her Insta Stories, Kim confirmed off the new clothes and revealed that the new Skims nonetheless had ‘butt-shaping’ designs, however that a thinner material was used over the midriff ‘so it’s not compressing in your abdomen which is de facto vital since you clearly don’t need to try this.’

‘But you need to form all the pieces else round it,’ she mentioned.

‘If solely there have been cute bras like this that have been holding you up and snatching you and making you’re feeling higher about your self whilst you can breastfeed — that might have been all the pieces to me,’ Kim continued whereas perusing her objects. ‘I by no means wore a maternity bra as a result of there was nothing on the market, so this was actually vital to me.’

Despite these practicalities, many social media customers questioned why pregnant ladies wanted to be sculpting their physiques in any respect.

‘…. form put on for pregnant our bodies… what the f*** is that this???’ wrote one outraged Twitter person.

Another individual supplied a extra sarcastic take: ‘I’m certain that is the one factor pregnant ladies want above all! Being pressed to a slimmer determine.’

Envy: ‘If solely there have been cute bras like this that have been holding you up and snatching you and making you’re feeling higher about your self whilst you can breastfeed — that might have been all the pieces to me,’ Kim mentioned; proven with Kanye West on the 2013 Met Gala

The finish: The line was introduced following information that Keeping Up With The Kardashians will finish in 2021, after Kim and Kylie Jenner wished to drop out, in response to Page Six; proven in 2007.

Not a fan: Despite these practicalities, many social media customers questioned why pregnant ladies wanted to be sculpting their physiques in any respect.

Unnecessary: Another individual supplied a extra sarcastic take: ‘I’m certain that is the one factor pregnant ladies want above all! Being pressed to a slimmer determine’.

But loads of others appeared excited in regards to the new improvement, with one individual admitting, ‘I’m getting this and I’m not even pregnant.’

In reality, customers have been commenting on Kim’s previous Skims-related posts all through latest months asking if a maternity line can be forthcoming, and a number of pregant ladies had expressed disappointment that they did not have the identical choices out there to them.

Kim’s new objects arrive following information that her long-running collection Keeping Up With The Kardashians will probably be coming to an finish it 2021 with its twentieth season, which simply started filming.

Page Six reported Saturday that the choice to drag the plug got here from Kris Jenner, after each Kim and her youthful sister Kylie Jenner expressed a want to depart the present.

Kim’s older sister Kourtney Kardashian had already give up earlier than the newest season, although her former accomplice Scott Disick and her sister Khloé Kardashian have been each reportedly occupied with persevering with the collection.

Big fan: But loads of others appeared excited in regards to the new improvement, with one individual admitting, ‘I’m getting this and I’m not even pregnant’